SK main head shotSteve King, is a Men’s Grooming Expert, broadcaster and journalist. He is a former editor of Men’s Health Magazine, as well as numerous women’s magazines. He was also the resident expert on Channel 4’s Richard & Judy Show and wrote fashion and grooming columns in both The Sunday Express and The Mail on Sunday.

He is the foster parent to three children, aged 12, seven and four-years-old and is a true believer that women are not the only ones who need a helping hand in the “looking their best” department.

Steve is a grooming guru to be reckoned with and will stop at nothing to help turn the nation’s men into “Dishy Daddies!”

(Follow him on Twitter too – he now has more than 320,000 followers – check out why… TWITTER @findstevek)

Keeping with my NEW’ theme this month Im bring you some very exciting new products that youre just going to have to have. They are so good – trust me!

First up:

Cobra CR1000 Razor

$18.99 (USD)

shaver1 I came across this revolutionary new blade’ – actually scrub that – its more than just a razor, its a new way of shaving – on of all places, social media. Its made in the USA and it is really a one of a kind. It allows you to shave both your head and your face with the one razor.

The official blurb for the manufacturers states:

If you shave both your face and your head, the Cobra Razor CR1000 is what youve been waiting for. The first of its kind, the Cobra Razor CR1000 is the newest, most versatile razor on the market today. Perfectly balanced, expertly contoured for comfort, the CR1000 gives you a close, safe shave every time.

Use the CR1000 as a face razor, and at the touch of a button, it transforms into a palm/head razor for the quickest, easiest, and closest head shave youve ever had. Made with the toughest materials, the CR1000 gets the job done quickly with one perfect solution. Throw all of your other razors away, because this is the only one youll ever need. Your Cobra Razor includes a handle, stand and both a 4 Blade and a 6 Blade cartridge.

Now Im not one to be suckered in easily by claims – but having had this razor tested by several guys I know who DO shave their heads and faces – they are sold on it.

They tell me its the razor they have all been waiting for and virtually eliminates embarrassing shaving slip ups that result in cuts on you head. I have to admit I loved it for shaving the areas of my face around my beard. Its lightweight and yet sturdy and its ergonomic design is great to hold.

It comes in a range of colours too and the company also have a brilliant shave gel and after shave moisturiser too among their range. Check them out and become part of the new shaving revolution.

Next up is a product thats so good, Im almost reluctant to let you in on the secret

DR ED ANTHONY FORMULATIONS – Refined & Whipped Organic Shea Butter


Stockists – 0207 537 3057tub1

In all my years on the grooming and beauty scene, Ive rarely come across a product that goes beyond my expectations and performs minor miracles’ with skin.

This is one of these rare discoveries.

It comes from the labs of the renowned Harley Street cosmetic Surgeon Dr Ed Anthony and contains nothing but the very best and purest form of Shea Butter, which even though it has been used for a very long time, its benefits are still not as well known as they really deserve to be.

Im changing that now.

Its very thick, and it melts onto the skin in a few minutes with gentle rubbing. The change in skin texture is immediately noticeable. 

I have seen some brilliant results on healing scars, a variety of skin irritations, such as psoriasis, eczema and sunburnand its anti-inflammatory properties are pretty amazing.

Most manufacturers include Shea Butter in small quantities in a variety of creams, lotions and cosmetics, but with this product you’re getting it in its purest, top-grade form.  I could go on and on about how great it is – seriously – Im telling you to get some – try it and see the benefits. Its quite the discovery for me and I want you to go and find out for yourself.

My final newbie” is from one of my all-time favourites 


The ChromaWhite TRx® Brightening Regimen – 6 products


chromaIts a solution that works for anyone concerned about hyper pigmentation. 

Dermalogica research has led to the development of ChromaWhite TRx®, the only system that rapidly delivers visible brightening and improved skin tone while improving skin health. ChromaWhite TRx® ensures you can treat your hypepigmentation safely, without worrying about suffering from irritation or damage that can lead to premature ageing.

And of course, like everything Dermalogica do – it’s already getting rave reviews from those who have been lucky enough to get their hands on this new system.

Unlike so many other products that make claims they fail to deliver – ChromaWhite TRx® – quite simply works.

Its a must buy.