Anovia, the new name in affordable British beauty, has launched Head Candy – a brand new hair care collection that gives you beautifully silky, radiant hair without the salon prices.

Head Candy from Anovia is exactly what your hair needs to keep it feeling super soft and looking gorgeously glossy. Head Candy shampoos and conditioner cleanse hair and leave it smelling and feeling great – and the fun and funky designs will look fab in your shower too!

Savvy shoppers can choose Revive & Energise or Respect & Protect Colour – both available in shampoo or conditioner for just £1.29*, proving that fabulous hair needn’t cost an arm and a leg. The funky 200ml tubes are perfect for popping in your overnight bag or gym kit too.

The Revive & Energise range contains argan oil – a rich source of vitamins, antioxidants and essential fatty acids which adds vitality and shine to tired locks. The shampoo is specially formulated to cleanse hair without leaving product build-up, while the conditioner moisturises hair, leaving it shiny smooth and frizz free.

Respect & Protect Colour shampoo and conditioner is specially formulated with keratin, a protein which helps strengthen and soften hair whilst preventing colour fade, fighting heat damage and locking in extra moisture and shine.

Anovia’s Head Candy shampoos and conditioners are available for just £1.29 each.

Anovia is the brainchild of chemist Christian Cain, owner and founder of Inline Health and Beauty, a company dedicated to developing innovative, eye-catching and affordable high quality products. Christian’s firm belief that everyone deserves to have high quality products in their beauty regime at a price that is genuinely affordable led him to create Anovia – a cosmetics, skin and hair care range.

Using his knowledge and expertise Christian has perfected the formulations in every Anovia product to develop a range that boasts the same quality of ingredients, and offers the equivalent benefits as some of the leading brands – but at a fraction of the price.

Christian said: “Taking care of our hair, skin and body is an important part of everyday life and I strongly believe that everyone should have access to high quality products at a price that is kind to their pockets as well as their wellbeing. The Anovia philosophy is one of trust, innovation and excellence with the brand aimed at savvy-buyers who are seeking great value but don’t want to compromise on quality.”

Anovia’s Head Candy range is available to purchase at ­­Poundworld stores nationwide.

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