DLux_range_NEW_Oct14Northerners are more than twice as likely to lack the vitamin D their bodies need than those living in the south, NHS testing has revealed.

Health pioneers BetterYou, say of more than 150 people diagnosed with inadequate levels after using its vitamin D testing service through Sandwell and West Birmingham Hospital NHS Trust, two thirds live north of Birmingham.

These findings coincide with the third annual National Vitamin D Awareness Week, led by BetterYou, which aims to ‘banish the buts’ when it comes to protecting Brits from the health impact of deficiency.

Andrew Thomas, founder and managing director at BetterYou, said: “In some ways, it’s not surprising that a clear majority of people lacking in vitamin D come from more northerly parts of the UK. We have to remember how northerly our island is and even the slightest movement in latitude can have a big impact in the weather.

“The south of England receives about half of our possible sunlight, whereas Scotland experiences less than a quarter due to cloud cover. Then, even when the sun is out, its strength is far weaker in the north than the south.”

Other findings from BetterYou’s vitamin D testing service found that women are more likely to be deficient in vitamin D than men. The database showed women were four per cent more likely to be diagnosed as having inadequate levels.

BY_VitD_testKitsIn addition, people over 30 are amongst those most likely to be severely deficient in vitamin D. All of those diagnosed with severe deficiency were aged 30 or over, with many aged in their 40s or 50s.

Diseases related to Vitamin D deficiency, including Multiple Sclerosis, Type 2 Diabetes, bone diseases such as osteoporosis and a growing number of internal cancers are believed to cost the UK taxpayer £29 billion annually – more than a quarter of the NHS budget. More commonly, general symptoms associated with vitamin D deficiency include lack of energy and fatigue, frequent headaches, poor immune system, muscle aches and depression.

BetterYou’s simple, affordable and accurate home testing kit allows everyone take control of their own vitamin D requirements. Testing is carried out by City Assays, part of Sandwell and West Birmingham NHS Trust, who use liquid chromatography mass spectrometry to measure the Vitamin D in the blood. A clear interpretation of the vitamin D level is then sent to the customer.

Customers are offered supplementation advice, along with a complimentary DLux daily vitamin D oral spray to help raise levels to adequate amounts.

Vitamin D home test kits retail at £25 available from www.betteryou.com. BetterYou also pioneer a range of daily vitamin D oral spray supplements. For more information email customerservices@betteryou.uk.com or call 0114 220 2229.

Vitamin D test database – analysis

• 81 (68%) of 119 people diagnosed with less than ‘adequate’ levels live in places north of Birmingham (35 people didn’t provide their location)
• 94 (32%) out of 298 women tested had less than adequate levels, compared to 60 (28%) out of 207 men.
• Patients who were diagnosed as severely deficient when tested are over 30.

NHS thresholds for vitamin D levels –

Less than 15nmol/L – Severe deficiency
15nmol/L – 30nmol/L – Deficiency
30nmol/L – 50nmol/L – Insufficiency
More than 50nmol/L – Adequate.